WCTD at 60: the Power of Association

In 1962 a group of independent tire dealers came together in Banff, Alberta, to discuss forming an association of like-minded industry business owners. In addition to the tire retailers, the group also included a few key representatives from the suppliers’ side. Their efforts resulted in the founding of Western Canada Tire Dealers. The organization has since grown to become one of the most successful of its kind, both inside the automotive industry and without.

Their plan: to create a cooperative association that would work to improve the tire industry across the board, by working in areas from safety and education to technical training and effective lobbying, and more. 

No question, the intent of the association’s founders was indeed visionary. However, little could they have imagined the far-reaching impact of their efforts 60 years on.  And while the majority hailed primarily from southern Alberta and the interior of BC it wasn’t long before both board and membership spanned the western provinces and territories, from Northwestern Ontario to British Columbia.

In 2022 Western Canada Tire Dealers is delighted to be celebrating our 60th anniversary. We hope you’re proud to be a part of it.

There’s plenty more in the latest issue of The Tracker, where you can read up on what’s changed, what’s new and the shape of things to come.